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Company News >> Samsung offers 7-inch OLED display for Audi's first pure electric car 7th,Jan,2018
                                           On September 27th, Samsung announced that it will provide a 7-inch OLED display for Audi's new electric sport utility vehicle (SUV), the Audi e-tron.

The Audi e-tron was released in mid-September and is the first electric vehicle to adopt a "virtual rearview mirror" in global production models. It is reported that the virtual rearview mirror uses a "side view" camera to replace the traditional side view mirror, and the Samsung OLED display is used for the imaging of the virtual rearview mirror. The display is located between the A-pillar and the corresponding front door. The driver can view the road condition on the back side through the display in real time, showing no delay.

According to Audi, the virtual rearview mirror helps to reduce the air resistance of the vehicle while giving a visual aesthetic. The display of the Audi e-tron application allows the driver to zoom in or out of the screen image while parking, turning or driving on the highway through the “touch function” of the screen, helping to optimize the field of view and make driving even more Safety.

Samsung’s senior vice president Bai Zhisheng said, “The Samsung OLED display is used in Audi’s virtual rearview mirror, which is very exciting for many people. This shows that Samsung’s OLED technology is being optimized for the world’s leading automotive systems. We will continue to actively support Leading automakers are driving the future of the automotive market by using our OLED display devices."

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