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>> OLED big gold mine look at the Chinese business tycoon 17th,Nov,2017
At present, the mainstream liquid crystal display technology in the market needs a backlight module to provide a light source, and controls light and darkness and image color through the steps of liquid crystal, a polarizer and a filter, and the OLED directly emits light after the organic material is powered and does not depend on the outside Light source. The difference in principle and structure has resulted in advantages such as slimness, power saving and flexibility of OLED relative to liquid crystal. With the development of technology, the disadvantages of OLED in cost and life are also gradually solved. In the context of the advantages have been highlighted, the disadvantages are being made up, OLED technology is expected to achieve rapid penetration of the display market in the future.
Data show that in 2015 China's TV market, OLED products sold more than 40,000 units, and is expected in 2016 this figure will jumped to 300,000 units, in addition, monitors, smart phones, and emerging VR virtual reality market And so on, are full of expectations for the OLED, the data research firm said the OLED market has erupted in the eve of the next decade OLED is expected to account for a total display market share of 30% to 40%. Huge market space has endless appeal, all aspects of the OLED industry chain manufacturers are hard to conceal excited emotions gearing up for a big fight.
What is the current OLED panel market structure? Samsung OLED panels in the supply market thriving, not only embrace Apple a year 100 million large single, but also to the OPPO, VIVO and other domestic smart phone manufacturers to provide OLED panels; LG in order to focus on promoting the OLED panel production, at the closure of several less efficient Of the LCD panel factory; Hon Hai acquired Sharp, made it clear that spending huge sums 200 billion yen investment in OLED technology research and development and production; Sony, Panasonic, JDI joint venture JOLED company focused on OLED technology research and development and product manufacturing ......
In the global giant so heavily deployed OLED display technology environment, the domestic BOE, Shenzhen Tianma, China Star Optoelectronics and other traditional LCD panel makers have begun layout of OLED production line, but the capacity of large-scale launch as early as about 2018, and Hui , Viginol and other large-scale manufacturers put into production also takes a long time, which means that lucrative profit-making OLED industry, favorable layout of the best period of development will be missed with these domestic enterprises, but after 2018, OLED production capacity Upgrade, competition in the industry intensified, the price is bound to decline, the role of Chinese companies playing catch-up again how to? Taking BOE as an example, in 2014 and 2016, a total of 46.5 billion yuan was invested in two phases to build the LTPS / AMOLED panel of the 6th generation line in Chengdu. The 6th generation line will achieve volume production in 2018 and as early as 2011 BOE has invested 5.5 billion AMOLED panel production lines in Erdos with a total revenue of 22 billion yuan and mass production in 2016. You can see huge investment into the panel generation line, the construction period is very long, smooth production and generate revenue for a long time, the investment risk is evident. While toddler BOE Chinese panel makers are not a few ......
Here comes a story reminded of a story, the desert highway, a Jewish pedestrians set up a gas station, next to a Jewish establishment next to a hotel, another Jewish establishment of a supermarket, and eventually they all made money; the same is Next to the desert highway, a Chinese man set up a gas station. Another Chinese saw it. He also set up a gas station, another Chinese, a gas station, and the last three did not make any money ......
Of course, there are also Chinese who choose to set up hotels and supermarkets. For example, in the upper reaches of OLED industry, Xi'an Ruilian and Jilin Aidede have become important suppliers in the liquid crystal monomer industry. Customers include industry giants such as Samsung and LG; Of the driver chip industry, Zhongying Electronics is also an influential brand in the industry ...... OLED upstream materials are mainly cathode, anode, transmission layer materials, light-emitting layer materials, due to high technical barriers in the field of OLED upstream materials, smaller market competition, profitability High level, the future profitability of OLED upstream material is expected to remain at a high level.
OLED becomes the next era of mainstream display technology is almost a foregone conclusion, to speed up the layout to meet the explosive growth of the industry idea is absolutely correct, but can not do to avoid weaknesses and differentiation, can not be achieved in the hunting industry technology and scale advantages, then for businesses, investment The more, the greater the risk, even in the face of large gold such as OLED.
Finally, we look at a news, Canon Tokki is the world's largest "vacuum evaporation equipment" plant, the device is equivalent to the heart of the OLED panel production line, the current annual production capacity of only a few, as Japan and South Korea, Taiwan, the Mainland and other major OLED The order of the producing areas spewed, causing the delivery to wait for several years now. Even if the same stand in the outlet, but also want to fly higher and longer.
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