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>> The mainland to shorten the LCD technology gap Han factory layout position switch OLED panel 10th,Jan,2017
Since 2016, the organic light-emitting diode (OLED) market will rapidly expand, have the opportunity to continue for 30 years representative of the display LCD, become the new mainstream display. LCD has a small size to 80 inches or more large-size display market, OLED also from about 5-inch small-size panel market, the rapid expansion of market share.
Once Apple (Apple) since 2018 if the iPhone in the OLED panel, will lead to the explosive growth of the OLED market. Large-size LCD production line, in order to get rid of the pursuit of the continent, South Korean companies began to actively invest in large-size OLED. With a 30-year history of the LCD market will meet the sunset, OLED will accelerate the alternation of generations.
OLED and LCD used in materials, components and other technologies completely different, for the formation of a stable supply chain LCD upstream industry, will bring great changes.
To panel core materials, for example, OLED is a semiconductor diode material used to replace LCD liquid crystal. LCD need additional devices backlight, film, filters, etc., OLED can be self-luminous, the number of components needed less.Changes in the upstream industry is sufficient to change the global display components, materials, market competition map. South Korea in the LCD era beyond Japan, to master the market dominance, OLED era, there is no strong after the start, South Korea is expected to monopolize the global market.
Therefore, the traditional LCD LCD overlord in the new OLED materials on the market, can not guarantee the continuation of the aura of the king. Japan, the major material material in the display, the field of semiconductor materials and films to master specific components market, while in the OLED market, South Korea holds the advantage.
OLED market in early 2015 and not much change. Samsung Electronics (Samsung Electronics) Galaxy mobile phones continue to carry OLED, want to differentiate the hardware. LG Display (LGDisplay) and LG Electronics (LGElectronics) is planning to expand the large-size OLED TV market.
Samsung's Gear series and Apple's Apple Watch and other smart watches equipped with flexible OLED, but the panel size is small and not yet popular, not enough to promote the expansion of the overall OLED market, the fermentation agent.
However, after the mid-2015, began to change. Samsung Display (SamsungDisplay) began to actively supply the mainland smart phone factory OLED panel, so that the third quarter revenue and operating profit soared. Aimed at high-end smart phone market, the mainland's major smart phone manufacturers, began to expand the proportion of flagship models equipped with OLED.South Korean industry believes that the smart phone market in the mainland, carrying the wave of OLED panels will spread to the middle of mobile phones. Intelligent mobile phone hardware differentiation is not much, high-definition display is an essential element. Reduced OLED manufacturing costs will drive the popularity of OLED panels.
South Korea's Kiwoom Securities estimates that the cost of manufacturing OLED panels for Samsung's smartphones will fall to near or below that of LCDs in the first half of 2016. The same 5-inch Full HD panel, LTPS LCD and OLED cost differences from 16% in the third quarter of 2014, in the third quarter of 2015 reduced to 1%.
Apple since AppleWatch, iPhone is also expected to carry OLED panels, is in consultation with the main panel factory. If the iPhone to determine the use of OLED panels, will accelerate the popularization of OLED. Samsung monitors, LG Display, JapanDisplay and so expect to take iPhoneOLED orders.
Up to now, iPhone are equipped with LTPS LCD panel. Apple if equipped with OLED panels, will make the market instantly change the territory, has a huge influence.
Continental panel plant have been implemented 8 generations, 10.5 generation production line investment, the pursuit of fierce OLED market expansion also has an impact. South Korean experts pointed out that compared to the mainland panel plant can quickly shorten the technical gap between the LCD panel, the Korean plant should accelerate the production of high-threshold large-size OLED panel.
LG Display has large-scale production of OLED TV panels, 2016 will be additional investment. And only the production of small size OLED Samsung display, 2016 may decide to implement large-size OLED panel production equipment investment.
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